
Direct marketers on notice as CPA spam rules become law
Consumers can now block unsolicited marketing through a national registry, with strict new rules and penalties for marketers who fail to comply.

Consumers can now block unsolicited marketing through a national registry, with strict new rules and penalties for marketers who fail to comply.

The Information Regulator’s Guidance Note on Direct Marketing under POPIA classifies traditional phone calls as electronic communication.

Experts weigh in the impact on financial services of a proposed opt-out registry to protect consumers from unwanted marketing.

A proposed amendment to the Consumer Protection Act aims to establish an opt-out registry, allowing consumers to block unsolicited marketing messages.